The Problem We’re Solving

Black and Latino creators earn 35% less than white counterparts for the same brand deals. Yet they drive 40% of viral trends and shape 70% of consumer purchases.

Despite their influence, less than 5% of brand dollars go to underrepresented creators and small businesses.

This event exists to close that gap—with your help.

The Buying Power You’ll Reach:

  • Black consumers: $1.7 trillion

  • Latino consumers: $3.2 trillion

  • Asian & Pacific Islander consumers: $1.4 trillion

  • LGBTQ+ consumers: $1.4 trillion

  • Gen Z: $360 billion and growing

70% of Gen Z consumers prefer brands that take a stand on diversity & inclusion. Be one of them.

The Opportunity*

What to Expect

✔️ Recognition alongside our curated sponsor partners

✔️ Cocktails & light bites with creators, brand leaders, and changemakers

✔️ Live debut of the Digital Diversity Directory—a platform built to close the digital pay gap

✔️ Real talk on equity, inclusion, and brand accountability in the digital economy

✔️ Meaningful networking with aligned influencers and corporate decision-makers

✔️ The chance to lead by example and activate your brand's presence in a values-driven movement

Why Sponsor?

When you align with the Digital Pay Gap event, you’re not just writing a check, you’re making a statement. You’re telling the world your brand believes in equity, representation, and sustainable growth through inclusion.

Your sponsorship directly supports:

✔️ In-person and live-stream conversations around the power of digital equity. Replay will reach an even larger audience.

✔️Premier branding at a groundbreaking event with influencers, disrupters, and change makers.

✔️A measurable DEI impact that goes beyond performative campaigns

✔️ Real income opportunities for underrepresented voices

✔️ The unveiling of our Digital Diversity Directory—our inclusive brand-creator matchmaking platform

Diversify Your Brand Partnerships

Strategic. Scalable. Long overdue.

Corporate brands are under more scrutiny than ever—and rightly so. Today’s consumers aren’t just watching your campaigns. They’re watching where your money goes.

With 92% of Black influencers accepting paid brand partnerships, and BIPOC creators driving over 40% of viral digital trends, the opportunity is clear:

Equity isn’t just ethical—it’s effective.

Here’s the truth:

  • Under 10% of brand dollars go to diverse creators—despite their cultural leadership and proven market influence.

  • Gen Z and millennial buyers—your future loyalists—prioritize brands aligned with representation, values, and visibility.

  • Inclusive marketing isn’t a “moment.” It’s a multiplier for long-term growth, trust, and relevance.

Corporate brands that invest in diverse partnerships aren’t just checking a box.
They’re writing a new playbook for influence, innovation, and impact.

It’s not about optics. It’s about outcomes.
And the brands that get it, win!!!

Corporate Sponsor Partners

System Rewriter $10,000

Digital Ally $5,000

Small Business Sponsor Partners

Brand Table $2,500

Digital Inclusion $1,000

Supporter Listing $500

Ally Boost $250

Why Brands Must Acknowledge International Equal Pay Day

1. Because “equity” without economic action is just PR.
It's easy to post about values. It's harder to prove them. Acknowledging Equal Pay Day gives brands a chance to show they understand that real equity requires paychecks, not platitudes.

2. Because the future of influence is accountability.
Today’s consumers—especially Gen Z and Millennial women, BIPOC communities, and conscious spenders—aren’t impressed by empty campaigns. They want brands that practice equity internally and externally. Silence on Equal Pay Day reads loud.

3. Because pay gaps don’t close themselves.
International Equal Pay Day is a reminder that progress requires participation. Pay disparities—especially across gender, race, and industry—persist not because people aren't working hard, but because systems haven’t been redesigned to value that work equally.
When brands acknowledge this day, they’re not just making a statement—they’re taking a stand. For fairness. For transparency. For a future where talent and contribution—not identity—determine value.
This is about building trust through action, not just intention.

4. Because the creators you rely on notice.
From influencers to consultants to internal talent, underpaid labor often fuels brand success. Showing up on Equal Pay Day tells your community you see the problem—and that you’re committed to being part of the solution.

5. Because trust is currency.
The most powerful brand equity comes from trust—and trust comes from consistency. If you speak on Women’s History Month, Black History Month, or Pride, but go silent on pay equity? Consumers notice. So do your employees.

6. Because leadership isn’t performative.
Acknowledging Equal Pay Day isn’t a pat on the back. It’s a mirror. And brands willing to hold it up—honestly, transparently, and with a plan—will be the ones leading this next era.

Meet the Team

Maybe you’re tired of watching talented creators get overlooked.
Maybe you believe that equity isn’t optional—it’s essential.
Or maybe, like us, you just know it’s time to do things differently.

Behind this movement are two women who’ve turned bold ideas into action—
building bridges, closing gaps, and championing representation at every level.

Ardenia Gould
CEO & Founder

Ashley Sims Business & Influencer Relations

Tish Tines
Sales Director

Come Sit with Us

If your brand is serious about DEI, you’ve come to the right place. This isn’t a panel. It’s a seat at the table—a space to listen, share, and shape what equity truly looks like.

Because equity starts with who gets a seat!